"Authenticity, Refinement and Bias" are the values of Charles-Camille Heidsieck, 19th century ‘gentleman-dandy’ and founder of the eponymous Champagne House.
Honoring this visionary, the House introduces a new flask, a new label design... The Crayère bottle is named in reference to the ‘crayère N° 9’ whose shape inspired it. The neck wrapping and the label match (in color and style) to bring even more strength, modernity and refinement to the flask. The entire range benefits from this new packaging.
On occasion of year-end festivities, the House introduces a gift box which recalls that elegant world, playing with the homonymy between the brand, its founder and its champagne. It called upon a Dutch fashion illustrator, Judith Van Den Hoek.
The Gift Box contains a Brut Réserve flask and two flûtes. They are ornamented, for one, with a monocle and a mustache, and for the other, with a top-hat and a butterfly tie, winks to the dandy spirit.
The box will be available in early October at cellar shops and fine grocery purveyors (65 €).